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Lifestyle

Friends, nature & adventure.
That´s what Whatever Man – Lifestyle is all about.


Our lifestyle was born from an unforgettable experience on a trip to North America where we formed long-lasting friendships and created epic memories of exciting adventures in the great outdoors together. We cherish these moments and continue to share our love for sharing good times day to day and hope we encourage our community to the same.

Live it. Wear it. Share it.
Welcome to the Whatever Man - Lifestyle.

„KEEP CLOSE TO NATURE’S HEART… AND BREAK CLEAR AWAY, ONCE IN A WHILE, AND CLIMB A MOUNTAIN OR SPEND A WEEK IN THE WOODS.

WASH YOUR SPIRIT CLEAN.“

John Muir

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FRIENDS

What´s a memory without your nearest and dearest to share it with? Friends and community are at the heart of the Whatever Man - Lifestyle and everything we do. The brand started between friends and continues to be inspired by the great people we´ve connected with along the way. We support local business, ambassadors, events, and organisations, collaborating wherever we can.


We are proud to have a group of especially talented friends representing the Whatever Man - Lifestyle. You might call them brand ambassadors, we call them FAMILY.

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NATURE

Our designs are inspired by our experiences in nature and our products are developed with the greatest respect for mother earth. That’s why we work with sustainable materials like 100% organic cotton and Lyocell. We love our times spent exploring slopes, lakes, mountains, oceans – we don´t take it for granted – this is WHAT WE STAND FOR. Our passion for freestyle and outdoor sports the core of Whatever Man - Lifestyle which is passed on through our friendships and our community. Step outside, go explore.

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ADVENTURE

Getting lost - Getting found - Discovering new places: Letting life take you down unexpected and unplanned roads, giving in to adventure! The Whatever Man - Lifestyle is characterized by these motivating experiences, especially in the mountains, where you can get away from the intense daily routine to relax and explore. Sunrises & sunsets - a collection of moments and memories - Living wild & free.

Live it. Wear it. Share it.

Whatever Man - Lifestyle